Let’s face it — every few months, a new “miracle” ingredient takes over the beauty world. First it was hyaluronic acid, then peptides, now… NAD+?
If you’ve been hearing the buzz around NAD+ in IV drips, skincare serums, and even aesthetic treatments — you’re not alone. It's being called the ultimate cellular anti-aging secret, promising everything from glowing skin to better energy levels.
But what exactly is NAD+, and does it really live up to the hype?
Let’s unpack this trend and see if it’s worth your attention (and your money).
What Is NAD+?
NAD+ is a vital coenzyme found in every cell of our bodies. It powers many critical cellular processes, including:
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Energy production
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DNA repair
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Regulation of metabolism
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Support of cell signaling pathways involved in longevity
But here’s the catch: your NAD+ levels decline as you age. By the time you hit your 40s or 50s, your body isn’t producing as much of it — which means slower repair, more tired-looking skin, and overall signs of aging.
How Is NAD+ Used in the Medical Beauty Industry?
Until recently, NAD+ was more of a biohacker’s best-kept secret — used for things like boosting energy, brain function, and post-workout recovery. But the beauty world caught on fast.
Now, NAD+ is making its way into:
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IV infusions for inside-out rejuvenation,
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Skincare formulas for repair and radiance,
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And even as a post-treatment booster after lasers, microneedling, or injectables.
Think of it like this: you're not just treating your skin — you're feeding it at the cellular level.
How it works in beauty treatments
Here’s how NAD+ is being used in the aesthetic space:
IV Therapy
Want to feel AND look good? NAD+ infusions promise to recharge you from the inside — with benefits like better energy, clearer skin, and reduced inflammation. Some clients even notice a visible glow after a few sessions.
Topical Skincare
While NAD+ molecules are a bit large to easily penetrate skin, new delivery tech is helping change that. Applied topically, it may help speed up cell turnover and support skin repair, especially when paired with ingredients like peptides or antioxidants.
Post-Treatment Boost
After treatments like lasers or micro-needling, NAD+ can help soothe inflammation, accelerate healing, and enhance your final results. It’s like giving your skin a head start in the recovery race.
Combo Treatments (NAD+ + Exosomes or Polynucleotides)
Some advanced clinics are even pairing NAD+ with powerful regenerators like exosomes or PN (polynucleotides) — giving you double the support: inside and out.
What Does Science Say?
Preclinical and early human studies demonstrate that boosting NAD+ levels can:
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Help repair age- and UV-related DNA damage in skin cells
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Stimulate collagen production for firmer, smoother skin
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Activate healthy cell turnover and reduce pigmentation
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Delay age-related metabolic and neurological decline in animal models
In short, NAD+ isn't magic, but it's definitely not snake oil either.
There’s solid science behind what it does — especially in terms of cellular health and aging. But in the aesthetic world, the results are often subtle and cumulative, not instant miracles.
If you're someone who’s already investing in high-quality skin treatments, NAD+ might be that extra layer of care your skin cells have been craving.
Is NAD+ right for you?
If you:
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Feel your skin looks tired or dull,
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Recover slowly from aesthetic treatments,
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Want to support your body’s natural repair processes as you age…
Then yes — NAD+ could be worth exploring, especially when combined with other treatments like PN injections, exosomes, or skin boosters.
Trend or Long-Term Game-Changer?
NAD+ is more than a fleeting fad — it’s part of a bigger movement toward cellular wellness in beauty. We’re finally moving beyond surface-level fixes and diving deeper into how our skin actually works.
Will NAD+ make you look 10 years younger overnight? No.
But can it slow down aging, speed up healing, and help you look fresher, longer? Very likely — yes.
Curious about NAD+ for your skin?
If you’re wondering whether NAD+ is the missing piece in your skincare journey, let’s chat. We have our Richesse NAD+ Skin booster that blends science, skincare, and cellular support — so you can glow from the inside out. Want to shop more JDBIO products?